Our History Overview
1991
Mainstream Boutique Established
1995
Mainstream’s Founder, Marie DeNicola, appears on the Oprah Winfrey Show
1998
Mainstream Boutique Franchising Established
1999
First 2 franchises join the system. Our 'Family of Franchisees' is born
2002
First retail brick & mortar store opens
2003
8 total franchise-owned boutiques
2011
12 total franchise-owned boutiques
2012
24 total franchise-owned boutiques
2013
Named to Entrepreneur’s Top Franchise 500 list and Inc.’s 5000 Fastest Growing Companies list
2014
Mac and Me private label Established
2016
Over 70 boutiques in nearly 20 states #361 on Entrepreneur’s Top Franchise 500 list
2017
Jumped to #255 on Entrepreneur’s Top Franchise 500 list
2018
Jumped to #155 on Entrepreneur's Top Franchise 500 List, and won the prestigious FBR50 Franchisee Satisfaction Award from Franchise Business Review
2020
Today Mainstream Boutique operates 80 franchise boutiques in 24 states.
Our Story is Still Being Written...
